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Loyalty program details

This article explains how to choose a loyalty program model in Zoyya before setting specific rules, cards and rewards.

Loyalty program at Zoyya is used to reward regular customers. Two models are described in this category:

Loyalty cards - the client collects points through appointments and exchange points for prizes.
Member cards - the client has a card that gives him a predetermined discount on services.

Before activating the program, you need to decide which model you want to use and define clear rules for clients.

Description of functionality

Loyalty cards

The loyalty card is used to collect points. The client receives points when he has an appointment with the selected loyalty card and when the service is included in the rules of the loyalty program.

Example of loyalty program:

client gets 1 point for every 1 EUR spent,
reward is obtained after 500 points,
reward is a free service or discount,
points are valid for a certain number of months.

The detailed setup of the loyalty program is described in the articles Setting up the loyalty program (computer) and Setting up the loyalty program (mobile phone).

Membership cards

The membership card is used for fixed benefits and discounts. The card is assigned to the client, and the discount is applied to the services included in the membership program.

Example of membership program:

membership card gives 5% discount,
discount is valid for all services or only for selected services,
card is valid until a certain date.

The membership card is not used to collect points. It gives the client a benefit immediately, according to the set rules.

Detailed setup of the membership program is described in the articles Setting up the membership program (computer) and Setting up the membership program (mobile phone).

When to use

Loyalty cards are used when you want clients to collect points by visiting and spending and later exchange them for rewards.

You use membership cards when you want to give certain clients a fixed discount or benefit, without collecting points.

Before you start

Before installing the program, prepare:

program model you want to use,
point collection rules or discount percentage,
services to which the program refers,
rewards earned by the client,
expiry period of points or card,
the text of the rule that the client sees.

The loyalty program is activated by Zoyya support. After activation, you edit the programs, rewards and cards in the partner Zoyya web application on your computer or mobile phone.

Operation order

For loyalty cards:

Set up loyalty rewards and a loyalty program.
Assign the loyalty card to the client.
Use the loyalty card at the appointment to collect points.
Exchange points for a reward when the client has enough points.

For membership cards:

Set up the membership program.
Assign the membership card to the client.
Use the membership card at the appointment or through online booking to apply the discount.

Important

Manually adding loyalty points without an appointment and related service is not supported in the application.Points are recorded through the appointment, the selected client, the selected loyalty card and the service that is included in the loyalty program.

Loyalty card and membership card have different purpose.Loyalty card collects points. The membership card gives a discount and does not collect points.

Frequently asked questions

What is the difference between a loyalty card and a membership card?

The loyalty card collects points that the client exchanges for rewards. The membership card gives a discount without collecting points.

Can the client see his points?

Yes. The client in the Zoyya client application can open the Loyalty Program, then the My Loyalty Program screen, select their loyalty card and view points, activities and available rewards.

Does the client himself add the loyalty card to the online reservation?

No. The loyalty card for collecting points at the appointment is selected by the location in the partner Zoyya web application.

Does the client use the membership card himself?

That. The client in the Zoyya client application can open the Loyalty program, then the My loyalty program screen, select a membership card and start an online booking with that card. The discount is applied to services that are included in the membership program.

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Updated on: 23/07/2026

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